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Jim Jubak

Jubak's Journal9/15/2009 12:01 AM ET

Time to buy the next market leaders

The current rally has taken the market up more than 50% since March, but it's too late to chase most of the biggest gainers. Instead, you need to look further ahead.

By Jim Jubak

It's time to consider shifting gears.

Instead of chasing the winners of the most recent stock market rally -- the one that's still going on -- start putting some money into the potential winners of the next move up.

Even if that means leaving the last 10% of this rally on the table and being distressingly early for the next move.

Here's your choice in the stock market right now as I see it.

On the one hand, the sectors that have paced the market in 2009 still have room to run. They could well be 10% higher by the end of the year. But some of them are looking very, very pricey. And that could spell trouble if the economic recovery isn't as strong as investors now dream.

On the other hand, lagging sectors remain relatively cheap, so they won't totally destroy your portfolio if the economy is more sluggish than everyone expects and stocks slump. But they haven't shown much of a pulse in 2009. If you invest in these sectors, you're hoping the economy will get strong enough that growth spills out of the winners of 2009 and into these laggards.

What to do? What to do?

Look for sectors where prices are reasonable

It's too late to chase most of the stars of the current rally. Some of these sectors are now so expensive that they've discounted the great majority of the good news from any likely economic recovery. In the case of the most expensive of these sectors, you're paying way too much for their remaining upside. I'd avoid the priciest stocks while still putting some cash to work in the winning sectors where prices aren't out of line.

But it is time to try to get ahead of the market by putting some of the cash you've still got on the sidelines to work in the sectors that are still cheap and that are likely to lead the next stage of any rally. Even after my recent buy of Johnson Controls (JCI, news, msgs), Jubak's Picks still has 31% in cash. (Don't have any cash on the sidelines? Then I'd suggest a little profit-taking and some sector reallocation. I'll get to specifics on that by the end of this column.)

The kind of portfolio reallocation I'm recommending isn't as simple as buying what's hot or what's cheap. But you can get a good start on the job by using some of the data that Standard & Poor's makes available about the 10 sectors that make up its S&P 500 Index ($INX).

(You can find the data I'm using by downloading a spreadsheet called "Operating earnings by GICS sector / S&P 500" from this S&P Web page.

A sector review

We all know which sectors have led the market higher in the rally that started in March. If you need a refresher, just check out the performance of the S&P sector exchange-traded funds, or ETFs. As of the close on Sept. 10, here are the winners:

 
ETF2009 gain

Materials Select Sector SPDR (XLB)

36.3%

Technology Select Sector SPDR (XLK)

34.8%

Consumer Discretionary Select SPDR (XLY)

26.8%

Financial Select Sector SPDR (XLF)

17.5%

If, like me, you own some stocks that have done less well, you can probably name at least some of the lagging sectors:

 
ETF2009 gain

Health Care Select Sector SPDR (XLV)

10%

Consumer Staples Select Sector SPDR (XLP)

7%

Energy Select Sector SPDR (XLE)

12.8%

Industrial Select Sector SPDR (XLI)

13.2%

Utilities Select Sector SPDR (XLU)

1.8%

If you're familiar with work by Sam Stovall, the chief investment strategist at Standard & Poor's, linking sector rotation with the economic cycle, the names in each group aren't a complete surprise. What Stovall found when he studied the way the stock market anticipates economic turns is that, on average, certain sectors can be counted on to outperform the market at different stages in the economic cycle, as defined by the National Bureau of Economic Research. (You can find Stovall's work on sector rotation in his 1996 book, "Sector Investing.")

So, for example, when the economy is in the early stages of recovery -- roughly where we are now, maybe -- industrials (near the beginning of this stage of the cycle), basic materials and energy (near the end of this stage) do well. In the late recovery stage, energy stocks (near the beginning of the stage), consumer staples and services (near the end of the stage) do well.

Look at price-to-earnings ratios

Those patterns are true only on average, though, and the Great Recession hasn't been anything like an average example of the economic cycle. The global banking system almost collapsed. Growth -- and demand -- plunged everywhere in the world. Consumer spending in the world's largest economy plummeted as unemployment climbed toward 10%. The dollar went from being the refuge of panicked investors to an object of scorn and the world's weakest major currency.

Video: Is the market ready to rest?

Under the circumstances, we need to do more than a little fine-tuning of the average sector rotation. The best way to do that is to look at changes in sector price-to-earnings ratios, because they are good indicators of investor sentiment, and analyst projections of future sector earnings, because they are good indicators of risk. (This system has interesting applications to buying and selling in the long-term Jubak Picks 50 portfolio. I'll have a post later today on my blog, JubakPicks.com, that will show how you can use it with that portfolio.)

A closer look at financial sector

So, for example, using the S&P spreadsheet on P/E ratios and projected earnings, it's clear that the financial sector has gotten very, very pricey in this rally. In 2007, the sector traded at a P/E ratio of just 17.2, a little less than the S&P 500's overall P/E ratio of 17.8.

In 2008, as earnings in the financial sector collapsed into negative ground, its P/E ratio became meaningless.

In the rally of 2009, as earnings recovered a bit, the rally took the sector up to a nosebleed P/E of 40.6.

That valuation isn't completely insane, because Wall Street analysts believe financial stocks will grow earnings per share by 141% in 2010. Remember, stock prices anticipate the future. That kind of growth would take earnings to $11.10 a share for the sector and bring the P/E ratio on projected 2010 earnings down to just 16.8.

Continued: Risk and reward

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Monday, September 14, 2009 8:21:38 PM

The early days of the month have already seen the market rally fizzle as many pundits trotted out the conventional wisdom that September is a tough month for stocks.


There have been some bright spots as well, but many expect the recovery to be measured in small increments.

Tuesday, September 15, 2009 5:21:18 AM
ziwaxin - Not sure I understand your point, sorry.  
Tuesday, September 15, 2009 8:29:30 AM

Why is it that when I mention the stock market to anyone in any sort of financial field (other than a broker), they always tell me, "you don't belong in the stock market." No, they are not trying to sell me anything. They seem to be REALISTIC.

Reasons, so they claim, too many insiders. Reality.

So, how does one beat the caste system? I mean, beat it?

Tuesday, September 15, 2009 10:56:41 AM
No matter what we little investers do our money is the big fish's playthings.  We will NEVER BEAT THEIR SYSTEM!!!!!
Tuesday, September 15, 2009 11:49:52 AM
If your aging household was running a deficit and had several years income of debt, would you spend more or cut spending? We need to make balancing the budget a NATIONAL PRIORITY NOW! The worst of the bank failure type crisis is behind us and we need to march on the capital if they can't figure out how to balance the budget!! The private sector has taken a huge hit and the public sector has actually grown SIGNIFICANTLY! (Fed, state & local) The public sector can't make the mental adjustment that they need to downsize (lay off folks) I wish it weren't so-BUT IT IS! Total government jobs are now approaching 50% of our economy-WHAT'S WRONG WITH THIS PICTURE? Also, a flat/FAIR TAX will solved many problems-millions are now working under the table (I know of several)  We need to plan for the long run and stop living in a short sited, casino type management style!!  Ask Japan-they'll tell ya! Also, poor morals = poor economy! Let's embrace our heritage and put the Ten Commandments in schools and in every jail cell in America! Crime/Social Ills would fall off a cliff and we'd all save big money! Thanks for listening  
Tuesday, September 15, 2009 12:30:43 PM

If we have any faith in this system the next big winners will be mining/construction/ag equip., dry shipping, steel, natural gas and healthcare. All else is overbought now.

 

Re the above chat about beating the system the WS Bigs have rigged for themselves...you can't do it on your own thinking, you must tag very closely along doing the same thing they do so you can win when the Bigs win. All else is arrogance, hubris and folly, and if you do not believe that you do NOT belong in the market.

Tuesday, September 15, 2009 12:33:16 PM

ETFs generally have about 0.2% expense ratios, vs 2% for the average managed mutual funds. As the ETFs are indexed, they don't suffer from style creep, while the managed funds can and do.

 

You create a portfolio by putting a few % of your investment money into each of several ETFs, each ETF representing an asset class with weak or negative correlation to the other asset classes represented in your portfolio. Then, periodically, you rebalance by selling your winners' excess value, and buying the losers until they reach their target weights.

 

There are a lot of ETFs per asset class, so its difficult sometimes to choose the best one. Plus, how do you determine correlation between asset classes?

 

I use a product called Quantex Portfolio Planner, or QPP for short for both tasks. I have the 40 ticker version, but the 20 ticker version is a lot less expensive, and will do the job just as well, it'll just take longer.

 

I put up to 40 tickers in my QPP spreadsheet, set the beginning of the ticker history, and press calculate. QPP provides the annual projected return for each ticker, and how if correlates with the other tickers in my spreadsheet.

 

Theoretically, I could start by allocating 2.5% to each ticker of interest. Then, I use the correlation feature to determine which funds are highly correlated. I give the allocation for the lower return fund to the higher return fund(s) that are correlated, up to 10% of my portfolio. Finally,

I adjust my actual portfolio to match.

 

I try to put 25% into fixed income, and another 20-30% into foreign funds. Gold is pretty much uncorrelated with any other asset class, so I put 10% into it, by design.

Tuesday, September 15, 2009 2:25:45 PM

All i want to say is this, I hope there is another financial crisis in the commercial paper market so the banks will be begging for the gov't help. Then Geithner and Obama will force to those ceos and greed senior corporate officials to leave and dwarf the lobbyist resistance in financial regulation. I'm not putting a dime more in any sector until i see possible signs of passing the financial regulation reform. Obama, bernenke and geithner miss the chance in getting the banks in their control. I hope another crisis will provide that opportunity to them. With all the critics out there about obama this and obama that, I still believe in him. He hass a tough job to fight the congress to fight the lobbyist. I am giving our president the benefit of the doubt. We should gear up for a march to restructure the constitution and get rid of congress. (I dont' know what would Alexander Hamilton would think when he sees this crisis? To laugh or to cry. )Too much lobbying behind the scenes that cripples the health of this nation. Rewrite the constitution and get rid of congress. We need real representation of american citizens to check and balance the powers in the federal gov't. All elected official should not accept any income besides what is entitle in the job, including no investment of any kind or gifts from anybody. Corruption of the gov't is the demise of any civil discourse of the nation.

Tuesday, September 15, 2009 11:46:39 PM
Great stuff!  I like seeing a citation beyond his own work (rather than authors shamelessly plugging their own crud).  The book reference shows what it takes to become as good as Mr. Jubak.  The concepts and trends presented in this article is good.  Look out for oil!
Wednesday, September 16, 2009 9:50:51 AM

The valuations are already absurd. The correcttion that WILL come - no doubt about it - will not be small. It will be huge. We could fall below the March low.

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